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Gladwin International · Research & Insights
Global DevelopmentsManufacturing IndustrialChina Plus OneSupply ChainFDI

The China+1 Windfall: How Global Supply Chain Realignment Is Defining India's Industrial Decade

The global manufacturing order is being redrawn by geopolitics, pandemic-driven risk reckoning, and trade policy. India is the largest potential beneficiary — but it must compete for every dollar of diverted investment.

Gladwin International& CompanyResearch & Insights Division
14 April 202511 min read

The phrase "China+1" has been a fixture of global supply chain discourse since approximately 2018, when US-China trade tensions first prompted multinational corporations to consider geographical diversification of their manufacturing footprints. For years, it remained more aspiration than action — the gravitational pull of China's supply chain density, infrastructure quality, and skilled labour availability proved impossible to escape through intent alone.

Then came COVID-19. The complete shutdown of Chinese manufacturing hubs in 2020 and the subsequent semiconductor shortage of 2021–2022 — which shut down automotive assembly lines from Detroit to Gurugram — made supply chain concentration risk viscerally, financially real for every boardroom on earth. The geopolitical deterioration of US-China relations under the Biden administration (which maintained and extended most Trump-era tariffs and added new restrictions on semiconductor exports) provided the strategic impetus. The result was not a trickle of supply chain diversification — it was a flood.

What Has Actually Shifted — and What Hasn't

The honest assessment of China+1 progress is more nuanced than both the optimists and the pessimists suggest. China's share of global manufacturing value added has actually increased from approximately 28% in 2019 to nearly 31% in 2023 — a counter-intuitive finding that reflects China's productivity improvements and its deepening position in mid-technology manufacturing categories. The supply chains that have visibly shifted are concentrated in specific categories: consumer electronics assembly, certain apparel segments, some automotive sub-assembly, and EV battery supply chains.

In these categories, India has made genuine gains. India received $83.57 billion in FDI in FY2022-23, with manufacturing sectors accounting for a growing share. In electronics manufacturing specifically, India's exports grew from $10.9 billion in FY2021 to $29.1 billion in FY2024 — a 167% increase driven overwhelmingly by mobile phone assembly. The trajectory is clear. The scale relative to China ($3.4 trillion in manufacturing exports) is still modest.

"India's China+1 opportunity is real, but it is not a birthright. Vietnam won Apple's AirPods business before India was ready. Bangladesh won garment orders that India let slip. Every dollar of diverted manufacturing investment is being competed for by six other countries." — A managing director at a global logistics advisory firm, speaking at a CII Manufacturing Summit, February 2025.

The Vietnam Comparison: India's Most Important Benchmark

Vietnam is India's most instructive benchmark — not because it is India's biggest competitor for every category of manufacturing investment, but because it demonstrates what a focused, execution-oriented manufacturing strategy can achieve. Vietnam's exports have grown from $96 billion in 2015 to over $354 billion in 2023, with electronics (primarily Samsung and its supplier ecosystem) accounting for over 30% of total exports.

Samsung has invested over $20 billion in Vietnam, building its largest smartphone and component manufacturing complex in the world in Thai Nguyen province. This investment created 100,000 direct jobs and a supplier ecosystem of 300+ Vietnamese companies. Vietnam achieved this through a combination of competitive labour costs (still lower than India's in low-skill segments), reliable power and logistics infrastructure, a pragmatic and responsive government permitting regime, and — critically — the ability to build an industrial cluster around a single anchor investor.

India's challenge relative to Vietnam is structural: India's infrastructure quality variance is high (excellent in some corridors, poor in others), labour law complexity remains a deterrent in some states, and the speed of government approvals — despite significant improvement — still lags Vietnam's single-window efficiency. These are solvable problems. Several Indian states — Tamil Nadu, Gujarat, and Telangana foremost among them — have demonstrated that world-class investor facilitation is achievable in the Indian context. The challenge is replicating that model at national scale.

Apple, Samsung, and Automotive OEM Supply Chains

Apple's India manufacturing journey is now well-documented. In FY2024, India assembled iPhones worth approximately $14 billion, representing roughly 14% of global iPhone production. Tata Electronics, having acquired Wistron's operations and in the process of acquiring Pegatron India, is the dominant Indian manufacturer alongside Foxconn's Sriperumbudur facility. Apple's stated intention to shift 25% of iPhone production to India by 2025 would represent a massive increase in Indian manufacturing output.

The more significant story, however, is Apple's supplier ecosystem development in India. Apple has over 150 Tier-1 component suppliers globally, virtually none of which are currently Indian companies. Building the Indian supplier ecosystem — for display modules, printed circuit boards, cameras, connectors, and mechanical components — will take 5–10 years and requires a different set of capabilities than final assembly: precision engineering, metallurgy, optical quality standards, and advanced materials processing. This is the frontier of India's electronics manufacturing ambition.

Samsung's India manufacturing has followed a different trajectory. Samsung's Noida facility — the world's largest mobile phone factory at launch in 2018 — primarily serves the domestic market rather than exports. Samsung's global export supply chains remain concentrated in Vietnam and South Korea. Changing this dynamic will require India to compete on total cost of manufacturing, not just labour arbitrage.

In automotive manufacturing, the supply chain restructuring story is playing out in electric vehicles and battery technology. Hyundai's India IPO in October 2024 — the largest IPO in Indian history — underscored the strategic significance of India as an automotive market and manufacturing base. Volkswagen, Stellantis (formerly FCA), and BMW have all expanded their India manufacturing commitments in the past two years.

The US Inflation Reduction Act and Battery Manufacturing

The US Inflation Reduction Act (IRA), signed in August 2022 with $369 billion in clean energy investment, created a dramatic shift in global battery manufacturing investment. The IRA's requirements for domestic content in battery supply chains — to qualify for EV tax credits — have catalysed battery cell manufacturing investments in the US and its free trade agreement partners.

India-US trade negotiations have been ongoing, and a bilateral trade agreement that could give Indian battery manufacturers preferential access to the US EV tax credit supply chain would be transformative. Tata Chemicals' lithium refining investments, Amara Raja Energy & Mobility's battery cell gigafactory in Tirupati, and Exide Industries' lithium-ion battery manufacturing ventures are positioning India to participate in the global battery supply chain — but access to the US market under IRA terms would accelerate these investments dramatically.

The EU Critical Raw Materials Act

The EU's Critical Raw Materials Act (CRMA), adopted in 2024, establishes benchmarks for EU domestic production and diversification of imports of 34 critical raw materials — including lithium, cobalt, manganese, silicon, and rare earth elements. The CRMA explicitly seeks to reduce dependence on China (which dominates processing of most critical raw materials) and mandates that by 2030, no single third country should supply more than 65% of the EU's needs for any critical raw material.

India has significant reserves of several critical raw materials: lithium in Jammu & Kashmir, cobalt in Odisha, manganese in Odisha and Madhya Pradesh, and rare earth elements in Kerala (where Indian Rare Earths Limited has operated for decades). Exploiting these resources for EU supply chain diversification requires investment in processing infrastructure, metallurgical capability, and environmental compliance frameworks — all of which represent leadership challenges for India's mining and mineral processing sector.

What India Must Do — and What Leaders Must Navigate

Converting the China+1 tailwind into durable industrial advantage requires India to address five structural constraints simultaneously: infrastructure reliability (power, water, roads, ports), land acquisition and industrial park development speed, labour law flexibility at the state level (several states have introduced manufacturing-friendly labour code amendments), ecosystem development (building Tier-2 and Tier-3 supplier depth), and leadership talent for managing global supply chains.

The manufacturing leaders who will succeed in this environment are those who understand global supply chain design (not just Indian operations), can navigate both government relationships and global MNC headquarters expectations, and have the operational discipline to deliver on the quality and cost commitments that global anchor investors demand. Supply chain geopolitics is now a core leadership competency — understanding how US-China trade policy, EU regulatory requirements, and bilateral trade agreements affect sourcing strategy is as important as knowing how to run a factory efficiently. The leaders who develop both dimensions will be indispensable in India's industrial decade.

Key Takeaways

  • 1India's electronics exports grew 167% from FY2021 to FY2024, driven overwhelmingly by iPhone and mobile phone assembly — a real but concentrated China+1 success story.
  • 2Vietnam's $354 billion export economy, built around Samsung's $20 billion investment, shows what focused manufacturing cluster development can achieve — a benchmark India must study, not dismiss.
  • 3Apple's supplier ecosystem development in India — for components, not just assembly — is the 5–10 year challenge that will determine whether India's electronics manufacturing story is transformative or tactical.
  • 4The US IRA and EU Critical Raw Materials Act are creating new supply chain investment opportunities for India in batteries and critical minerals — but require proactive trade negotiation and infrastructure investment.
  • 5Supply chain geopolitics — understanding how US-China policy, EU CRMA, and bilateral trade agreements shape sourcing decisions — is now a non-negotiable competency for senior manufacturing executives.
Tags:China Plus OneSupply ChainFDIApple IndiaSamsungVietnamIRAManufacturing Strategy
Gladwin International& Company

About This Research

This analysis is produced by the Gladwin International Research & Insights Division, drawing on our proprietary executive talent database, over 14 years of senior placement experience, and ongoing conversations with C-suite executives, board members, and investors across India's major industries.

Gladwin International Leadership Advisors is India's premier executive search and leadership advisory firm, with deep expertise across 20 industries and 16 functional specialisations. We have placed 500+ senior executives in mandates ranging from CEO and board director to functional heads at India's leading corporations, PE-backed businesses, and Global Capability Centres.

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