Chief Marketing Officer — Mixed-Signal Portfolio

The mandate

The chair and executive committee are aligned that the immediate priority is weak differentiation and inefficient customer acquisition within a institutionally backed fabless, foundry or semiconductor-systems enterprise. The immediate arena is the mixed-signal portfolio during an export-control response. For mandate 519, the successful executive inherits decisions that have been deferred, competing stakeholder expectations and a need to establish facts before committing further capital.

The Chief Marketing Officer operating perimeter covers approximately ₹7,050 crore in design, manufacturing and customer programme portfolio, with activity spanning several mixed-signal portfolio customer, product and delivery clusters rather than a single asset. The Chief Marketing Officer Semiconductor remit carries direct influence over roughly 1,525 colleagues and third-party capacity.

The board and its investment committee want a Chief Marketing Officer who can convert ambiguity into a short list of explicit choices for the mixed-signal portfolio. The Chief Marketing Officer Semiconductor seat must resolve an export-control response, while preserving the underlying strengths of the mixed-signal portfolio. For mandate 519, value will come through sharper allocation, stronger leaders and an operating cadence that exposes variance early.

The Chief Marketing Officer’s first year on the mixed-signal portfolio is expected to end with brand preference, commercial contribution and disciplined marketing investment. In mandate 519, authority covers resources and leadership appointments; material trade-offs go directly to the board sponsor.

Why this seat is open

This is an urgent replacement for the Chief Marketing Officer — Mixed-Signal Portfolio seat following an accelerated leadership transition. Interim accountability is in place for the mixed-signal portfolio, but the board wants a permanent appointment within 6–8 weeks because an export-control response cannot remain under split ownership. The predecessor’s outcome is being handled neutrally and professionally. The external search remains confidential until the preferred candidate and transition plan are agreed.

What you will own

• Set the Chief Marketing Officer value-creation thesis for the mixed-signal portfolio, translate it into no more than five enterprise priorities and stop work that does not support them.
• Carry stewardship of approximately ₹7,050 crore in design, manufacturing and customer programme portfolio, including allocation, risk acceptance and board forecasts.
• Lead the Chief Marketing Officer Semiconductor organisation of about 1,525 employees and partners, appointing a team with clear decision rights and credible succession for every critical seat.
• Resolve the mixed-signal portfolio economics and execution constraints created by an export-control response, with Chief Marketing Officer-approved owners, dated milestones and transparent escalation thresholds.
• Establish one Chief Marketing Officer operating review across commercial, customer, financial, people, technology and risk outcomes for the mixed-signal portfolio; remove reconciliations that obscure accountability.
• Prove incremental commercial contribution using controlled evidence, not only reach, activity or brand awards in mandate 519.
• Build the Chief Marketing Officer’s three-year succession and capability plan for the mixed-signal portfolio, reducing dependence on individual executives and improving mobility across the wider Semiconductor organisation.

The first 12 months

• Days 1–90: Validate the mixed-signal portfolio baseline, meet the 30 stakeholders most consequential to weak differentiation and inefficient customer acquisition, assess the leadership team, stabilise immediate delivery risks and agree a board-owned scorecard with explicit decision gates.
• Months 4–9: Make the principal Chief Marketing Officer portfolio and organisation choices for the mixed-signal portfolio, install the new operating cadence, fill critical leadership gaps and deliver the first measurable release of cash, capacity or customer value.
• Months 10–12: Demonstrate a repeatable mixed-signal portfolio trend against brand preference, commercial contribution and disciplined marketing investment, lock the following year’s capital and talent plan, evidence control sustainability and present a credible three-year value case with downside actions.

What the board will measure

• Delivery of the Chief Marketing Officer’s agreed first-year mixed-signal portfolio value case within a 10% tolerance, with variance explained before rather than after the relevant quarter closes.
• A Chief Marketing Officer forecast that remains decision-useful across three consecutive quarters and reconciles the mixed-signal portfolio’s operating, cash, customer and people assumptions.
• Closure of the Chief Marketing Officer mandate’s highest-priority mixed-signal portfolio risk and execution issues by their board-approved dates, with independent evidence that fixes are sustained.
• Retention of at least 90% of critical mixed-signal portfolio talent and ready-now successors for at least 70% of the Chief Marketing Officer’s direct reports.
• A quantified Chief Marketing Officer-owned improvement in the mixed-signal portfolio operating constraint behind an export-control response, supported by a clean baseline and named data owner.
• Clear stakeholder confidence in mandate 519: no unresolved high-severity escalation older than 30 days and no material surprise withheld from its agreed governance forum.

The person

You are currently a CMO, Marketing Director or Growth Leader in a institutionally backed Semiconductor or adjacent enterprise. In relation to the mixed-signal portfolio, your Chief Marketing Officer track record includes a transition where the original plan was no longer sufficient; you can explain your choices, evidence and numerical impact. Candidates from semiconductors, electronics, embedded systems, advanced manufacturing or engineering services will be considered where the operating model, customer stakes and governance intensity match this Chief Marketing Officer brief.

As a Chief Marketing Officer candidate, you bring 22–28 years of progressive Semiconductor or adjacent-sector experience, consistent with the 22-28 experience band. At minimum, you have carried a P&L, book, budget or accountable portfolio of ₹4,100 crore and led an organisation of at least 1,075 people.

For mandate 519, the board wants two transitions: a difficult mixed-signal portfolio portfolio choice and a leadership-system change during an export-control response. As the prospective Chief Marketing Officer for this mixed-signal portfolio, you must challenge optimistic cases and still create followership. References for mandate 519 must distinguish your contribution from the institution around you.

The Chief Marketing Officer role in Semiconductor is based in Pune; relocation is expected, although a structured weekly commute may be considered during the first quarter.

Non-negotiables

• Current or recent accountability at the level of CMO, Marketing Director or Growth Leader, with direct exposure to a board, investment committee or equivalent Semiconductor governance forum.
• Proven Chief Marketing Officer ownership of at least ₹4,100 crore and leadership of no fewer than 1,075 employees in a comparable mixed-signal portfolio context.
• One completed Semiconductor or adjacent-sector example of weak differentiation and inefficient customer acquisition with outcomes sustained for at least two reporting periods after the initial intervention.
• Sector credibility from semiconductors, electronics, embedded systems, advanced manufacturing or engineering services; experience that is purely functional and lacks Chief Marketing Officer-level mixed-signal portfolio consequences will not meet the bar.
• Willingness to meet the Pune location expectation, complete conflicts and background diligence, and protect the confidentiality of mandate 519.

Compensation and terms

The anticipated Chief Marketing Officer package is ₹2.2–3.0 crore fixed + performance variable, calibrated to the final mixed-signal portfolio scope and the candidate’s current mix. Any long-term participation for mandate 519 follows standard vesting and performance conditions. The Chief Marketing Officer appointment in Pune, centred on the mixed-signal portfolio, offers regular exposure to the board and its investment committee. A notice period of up to 6 months can be accommodated for the selected executive in mandate 519.

Confidentiality

The client name, precise footprint and transaction history are outside this brief for mandate 519. They will be shared with qualified candidates under a mutual undertaking, and the composite facts here must not be reverse-engineered or circulated for mandate 519.