The biggest number in a strategy paper may belong to someone else
I revisit an appraisal that used ticket face value to frame a service business, and explain how the economic unit changes the decision a board is being asked to make.
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Thinking beyond the most persuasive growth figure
A wider map can still leave every team busy on Saturday
Geographical expansion did not disperse the dates on which our customers needed service. The calendar changed both the staffing proposal and the ambition behind it.
Read the essayAn adjacent transaction does not make an adjacent business familiar
Museum services and event promotion both sat close to our ticketing work. One warranted a bounded pilot; the other required responsibilities we chose not to take on.
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