- Sector
- General insurance and distribution strategy
- Ownership
- Industrial promoter 58%, financial investor 27%, employee vehicle 15%; no personal beneficial holding
- Company scale
- FY 2025–26 gross written premium ₹1,760 crore; not revenue or profit
- Employees
- 830 company employees; fourteen strategy employees
- Geography
- Madurai headquarters and seventeen offices
- Reporting to
- Chief Executive Officer; invited strategy presentations to directors
- Team
- Fourteen employees through three strategy heads
- Financial scope
- ₹4.6 crore annual function expense; capital and commercial approvals separate
Mandate
Make growth assumptions, connected relationships and restricted choices visible before commitment
Outcomes
- Examined common ownership behind distribution brands
- Recommended a staged alternative-channel evaluation
- Compared exclusive reach with a smaller nonexclusive route
Decisions in context
I lead fourteen employees through three heads, with ₹4.6 crore annual operating expense for the strategy function. The company’s capital approvals, insurance decisions and commercial agreements remain with the relevant authorities. My role is to bring their assessments into a recommendation the CEO and directors can examine. The channel-ownership review showed why twelve brands were not enough to describe the independence of the distribution base. The later exclusivity comparison showed why 600 outlets were not enough to describe the value of a proposed agreement. In both cases, the attractive count needed a second account of dependence or restriction. Since October 2023 I have also served without remuneration on the board of an adult-learning foundation. That appointment has a separate six-day annual allocation and is disclosed alongside my executive work; it is not presented as insurer board membership.
Reason for the move
Current role; exploring strategy leadership and one additional assessed outside contribution
Concurrent appointment
Unpaid non-executive director of Deqvazhi Learning Foundation since October 2023; six annual days, separate from insurer employment
- Sector
- Insurer strategic planning and investment recommendations
- Ownership
- Domestic industrial, financial-investor and employee interests
- Company scale
- Annual gross written premium ₹1,140 crore at period end
- Employees
- 612 company employees; twelve strategy employees
- Geography
- Madurai-led business planning
- Reporting to
- Chief Strategy Officer
- Team
- Twelve strategy employees
- Financial scope
- ₹3.1 crore annual function expense; programme requests required separate approval
Mandate
Connect segment assumptions to an investment recommendation that can withstand challenge
Outcomes
- Withdrew my incorrectly averaged growth paper
- Reopened the associated programme spending logic
- Kept scenario calculations separate from realised performance
Decisions in context
Twelve employees and ₹3.1 crore annual function expense supported strategic analysis and investment recommendations. My 2017 paper exposed a weakness in my own review: two segment percentages received equal weight despite very different starting bases. Finance corrected the calculation before approval, but the larger leadership task was to reopen the recommendation built on it. I withdrew the paper rather than preserve the programme request behind a revised headline. The subsequent work distinguished an illustrative forecast from a result and showed why the original ₹18 crore request needed a new case. That experience changed how I prepared for wider responsibility. A strategy head should invite a challenge that can alter the decision, including when the challenged assumption came from the head’s own work. Promotion to CSO widened the commercial choices I considered without removing the need for that discipline.
Reason for the move
Promoted to CSO with CEO reporting and broader distribution choices
- Sector
- General-insurer business planning
- Ownership
- Privately held domestic insurer
- Company scale
- Annual gross written premium ₹620 crore at period end
- Employees
- 384 company employees at period end
- Geography
- Madurai and regional operating offices
- Reporting to
- Head of Strategy
- Team
- Eight planning employees
- Financial scope
- ₹1.8 crore annual planning expense; underwriting and investment approvals excluded
Mandate
Assemble business choices without erasing professional assumptions and unresolved concerns
Outcomes
- Coordinated finance and distribution inputs
- Separated strategic recommendation from professional approval
- Followed planning decisions into operating reviews
Decisions in context
Moving inside the insurer made me responsible for a continuing planning process rather than the end of an advisory engagement. Eight colleagues worked within ₹1.8 crore annual function expense. I learned the differences between premium measures, operating resources and the authorities that could approve a particular commitment. Underwriting, finance, distribution and operations brought assessments that could not be reduced to a single attractive growth story. My task was to identify where their assumptions agreed and where further work was needed. I also saw what happened after approval: terms could narrow the available choices, and an apparently broad partner base could depend on a smaller set of decision-makers. Those observations later shaped the ownership and exclusivity reviews. The role prepared me to lead strategy by showing that a recommendation remains accountable to the conditions through which the organisation must carry it out.
Reason for the move
Promoted to head the strategy function
- Sector
- Commercial research and strategic advisory assignments
- Ownership
- Privately owned domestic advisory partnership
- Company scale
- Annual service income ₹24 crore at departure
- Employees
- 86 company employees at departure
- Geography
- Madurai advisory office and regional client assignments
- Reporting to
- Partner responsible for advisory assignments
- Team
- Ten research and engagement colleagues
- Financial scope
- ₹92 lakh annual project-delivery expense; client investment budgets separate
Mandate
Explain the conditions that turn a market direction into a practical choice
Outcomes
- Led commercial comparisons with explicit boundaries
- Distinguished client approval from advisory recommendation
- Examined contractual and relationship constraints before presenting options
Decisions in context
I led ten colleagues and controlled ₹92 lakh annual delivery expense for our assignments. That was not authority over client investments. The work required a recommendation to explain more than the size of an opportunity. An option could become less useful when commercial restrictions were considered, or several proposed routes could depend on one controlling relationship. I learned to bring those conditions into the main discussion while the client could still choose differently. It was also important to acknowledge the limits of an advisory engagement. We could help frame the decision, but the client’s professionals had to assess the actual commitments and management had to execute them. Joining an insurer offered the opportunity to follow that process beyond a presentation and learn how the organisation revisited choices as operating evidence developed over time.
Reason for the move
Joined an insurer to take continuing responsibility for planning and follow-through
- Sector
- Business research and market comparison
- Ownership
- Domestic advisory partnership
- Company scale
- Annual service income ₹5.6 crore at period end
- Employees
- 28 company employees at period end
- Geography
- Madurai research office
- Reporting to
- Senior Research Manager
- Team
- Individual contributor in a six-person research group
- Financial scope
- Research preparation without client spending or recommendation approval
Mandate
Make comparisons traceable to the population and period they describe
Outcomes
- Prepared research tables under supervision
- Checked the definitions behind apparently comparable figures
- Escalated missing context before a recommendation was circulated
Decisions in context
I joined after completing economics studies in May 1988. In a six-person research group, I assembled information under senior supervision and had no authority to approve client recommendations or spending. The work taught me to look behind a comparable-looking label. A percentage could describe a different starting base, an annual figure a different reporting period and a partner name a different legal or ownership boundary. I was expected to make those distinctions visible to the colleague preparing the argument. Later responsibility did not make me immune to forgetting that discipline, as my own growth-average error demonstrated. I value this early experience because it gives a practical standard to return to: the comparison must still mean what the reader is likely to assume it means. It is a research habit that belongs in senior decisions as much as junior tables.
Reason for the move
Promoted to engagement leadership
What I am looking for next
I would consider a CSO mandate where the chief executive wants the conditions behind an attractive choice examined before commitment. The role should bring finance, commercial and operational judgement together, with authority stated clearly enough that strategy is not expected to approve everything it recommends. I would ask which future decisions the company is trying to preserve and what evidence would justify closing those options. For an additional non-executive role, I would assess the combined calendar rather than offer availability in isolation. Six annual days are already allocated to my adult-learning foundation appointment; another twenty-four-day proposal must cover induction, reading, meetings and exceptional demands alongside employment. I would want company-specific advice on eligibility, relevant relationships and the contribution the board actually needs. A role that mainly seeks introductions to insurer partners would not fit. I would prefer a chair who wants a colleague to examine assumptions and alternatives without taking the strategy function away from management.