Chief Operating Officer India
Following the work beyond the figure I preferred

The figure I liked was 420. It described bicycles assembled during five selected days in 2018, and it appeared to reward the attention I had given to workstation output. The quality-release total was 300. Another 120 were awaiting release. I had not invented the assembly activity, but I had allowed a local measure to carry a meaning it could not support. The customer could not receive an internal production count in place of the product and agreement we owed them.
I grew up in Nashik and completed a Bachelor of Engineering in Mechanical Engineering at the fictional Delrashi Engineering College in May 1995. I joined Marnelvi Assembly Services in June as a support engineer in an eight-person group. Senior engineers and qualified owners retained technical decisions. My work involved recording the stages an assembly had passed and helping colleagues locate the work that remained. I learned that an item could be physically present without having completed the process required for its intended use.
In April 2002 I became a production lead responsible for twenty-six colleagues and ₹3.1 crore annual expense. I had to coordinate work between groups whose local priorities did not always agree. A team could improve its own output while creating a queue for the next stage. At that scale I could usually see the consequence directly. I learned to ask what the receiving team needed, rather than assume that a larger handover count represented a better operating result.
I joined Denvashi Cycle Works in April 2010 as assembly manager with sixty-three colleagues and ₹9.4 crore annual expense. The move put me inside an enterprise responsible for following the customer order through its later stages. I worked with quality and commercial colleagues who had different responsibilities from mine. Their judgement was not an obstacle to operating performance. It was part of the definition of what we could responsibly say had been completed.
I became operations director in April 2016, with 108 colleagues and ₹27 crore annual expense. Two years later I encouraged the assembly-output emphasis that produced the misleading five-day account. We spent ₹34 lakh over six weeks reviewing queues, coordinating the stages and changing the operating discussion. I did not claim that the 120 awaiting release were defective, or that the review proved a permanent improvement in every subsequent period. My approval belonged in the account because the weakness lay in the conclusion management had encouraged people to draw.
I became COO in April 2021. Four heads now coordinate 141 operating colleagues within ₹43 crore annual expense and a separate ₹4.8 crore capital envelope. Farida Nerkashi is chief executive, and Deepak Tervalkar leads quality. In 2023 we committed ₹52 lakh to an eleven-week review of selected customer returns. Fifty bicycles were assessed as thirty repair candidates, twelve proposed for parts recovery and eight for retirement. Those categories did not transfer ownership or create permission to dispose of a customer’s property. Customer authority and qualified judgement remained necessary before acting.
In 2025 an eighteen-order dispatch review found twelve complete orders and six missing agreed accessory kits. We spent ₹24 lakh over eight weeks improving the completeness review. Five gaps were corrected, leaving seventeen complete orders in the selected group and one still held. The outstanding order remained in the account. I did not turn the correction into a claim about every dispatch or imply that accessory completeness replaced quality release.
My experience remains executive rather than statutory, and I do not own an interest in Denvashi. The worker cooperative’s holding is part of the enterprise’s ownership, not my personal mandate to represent it. A first outside-board contribution would require preparation and an assessment of the specific company. I would bring a habit of asking what remains between a reported activity and the customer outcome, including the decision owned by somebody outside the operating chain. My experience is most useful when that question can change the account before an attractive number becomes a promise the organisation has not fulfilled. I want a receiving team to be able to challenge the implication of an upstream success without being accused of resisting progress. If the next owner cannot use what we have handed over, our discussion should examine that condition before asking them to endorse the result.
Open to Board appointments · Advisory roles · Executive opportunities
Languages / English · Hindi · Marathi
A leadership conviction
A local activity measure becomes dangerous when we treat it as the customer outcome. I want the operating conversation to follow the unfinished work, the release decision and the agreement that still separates a busy workshop from a fulfilled order.
- Enterprise colleagues
- 186
- Fictional FY 2025–26 enterprise; 141 within the operating remit
- Annual revenue
- ₹78 crore
- ₹51 crore new bicycles and ₹27 crore refurbishment; not personal performance attribution
- Operating responsibility
- ₹43 crore
- Annual operating expense; separate ₹4.8 crore capital envelope
Career chapters
2021-04 — present 01
Chief Operating Officer
Denvashi Cycle Works
Connect workshop activity with the release decision and customer obligation
2016-04 — 2021-03 02
Operations Director
Denvashi Cycle Works
Coordinate assembly and downstream work within enterprise commitments
2010-04 — 2016-03 03
Assembly Manager
Denvashi Cycle Works
Follow assembly work into the enterprise’s later customer commitments
2002-04 — 2010-03 04
Production Lead
Marnelvi Assembly Services
Coordinate handovers according to the receiving stage’s requirements
1995-06 — 2002-03 05
Assembly Support Engineer
Marnelvi Assembly Services
Record completed stages and locate the work still outstanding
Board & advisory record
Current appointments
Denvashi Cycle Works
Executive operating presenter; no statutory seat
Board operating-performance and capital discussions
April 2021–present
Education & credentials
- Bachelor of Engineering in Mechanical Engineering
- Delrashi Engineering College · 1995
Perspectives from colleagues
Gaurav now asks what remains between an activity count and the agreement we owe the customer, including the part he does not have authority to decide.
The release discussion improved when he stopped treating work awaiting our decision as either a completed delivery or an automatic defect.