Salim Qevrushi

The journal · Ownership transitions and enterprise investment

The ownership changed before the factory received any new money

A secondary share transfer can reshape an enterprise without funding its next machine. I separate the owners' transaction from the company's capital decision before discussing what the deal makes possible.

## Follow the recipient before describing the resource

The ₹96 crore transaction was large enough to change how colleagues spoke about our future. In 2022 a regional industrial investor bought 55% of Vezqoshi from its founders. The founder family moved from 85% to 30%, while the employee trust's 15% remained unchanged. The proceeds went to the selling owners. That final sentence was essential. Without it, the deal headline could easily be heard as a new fund available for the factory. The company had changed ownership, but had not received that sale consideration as operating or investment cash.

I do not regard the distinction as a technical qualification to be left to finance after the strategy discussion. It changes what the enterprise can responsibly commit to. A payment to owners and a payment into the company may both appear in stories about investment, yet their immediate consequences differ. Before describing a machine programme, capacity expansion or other commitment as funded by a transaction, management needs to know where the money actually goes. The size of the headline cannot answer that question on its own.

Some colleagues associated the new investor with a faster investment programme. That expectation was not necessarily unreasonable as a matter of future direction. A new owner may support different priorities or proposals. But support for a strategy is different from cash already available to execute it. I needed to preserve room for the new ownership's ambition without allowing ambition to become a statement about company funds that did not exist. The distinction made the conversation more precise without requiring us to dismiss the importance of the ownership change.

The ownership arithmetic also needed to remain clear. The investor's 55%, the founders' retained 30% and the employee trust's 15% described the resulting structure. They were not additional holdings layered onto the previous percentages. I held no direct equity. My role as professional CEO and executive director was to develop and explain the enterprise plan within the appropriate authority, not to claim the shareholders' transaction as a personal investment decision or assume that a change in control removed the need for board consideration.

## A capital proposal needs a separate decision

Our ₹18 crore capital proposal required its own assessment. Thomas and the finance team examined the company's funding position, and the board considered the programme through a separate approval process. That work was not redundant because the ownership transaction had completed. It concerned different resources, purposes and responsibilities. I wanted the record to show that the company had a capital proposal to evaluate, rather than imply that the owners' sale had already settled both the money and the operating case behind the proposed expenditure.

The distinction helped us discuss choices that a deal headline can otherwise conceal. A capital programme needs an account of what it is intended to achieve, what the enterprise can fund and which commitments it creates. Those questions remain even when an investor is supportive. They also require contributions from people with different responsibilities: finance assesses the funding account, operating colleagues examine implementation and directors approve within their remit. The CEO's task is to make those contributions coherent, not compress them into one claim of momentum following a transaction.

I was careful about the word approved. Approval of the ₹18 crore programme was not a statement that all the money had been spent. Expenditure would not by itself establish the production benefit either. A useful account distinguishes proposal, approval, funding, implementation and operating result. Those stages can be related without being interchangeable. When a transaction creates enthusiasm, the language often moves faster than the work. Keeping the states visible allows colleagues to understand what the enterprise has actually done and what still needs to be delivered.

This is not an argument that a secondary transfer contributes nothing to a company's future. Ownership can affect governance, priorities and the way decisions are challenged. The point is that those effects should be described accurately rather than supported by cash that went elsewhere. A clearer account gives the new investor, continuing founders and employee trust a better basis for discussing the enterprise. It also protects the operating plan from being built around an assumption that no party has actually agreed to fund in the form colleagues imagine.

## New ownership does not compress implementation

I found that the practical leadership work was partly about pace. People wanted a visible programme that demonstrated the significance of the change. That desire can help focus effort, but it can also make an ordinary investment question feel like a test of loyalty to the new direction. I wanted the proposal to be examined on its operating merits. Asking how it would be funded or delivered was not resistance to the ownership transition. It was part of turning the intended direction into a commitment the company could support responsibly.

The employee trust's unchanged stake also needed an accurate account. The transaction did not make it disappear, and the company's narrative should not become a story only about founders and the incoming investor. At the same time, a percentage holding does not tell us everything about participation in every decision. I avoided inventing rights or outcomes beyond the fictional transaction described. The useful point was to preserve the ownership structure clearly while letting the actual governance and professional review determine the responsibilities attached to it.

For an outside board, I would bring a simple opening question: whose money is being described, and what decision does it support? That question can reveal whether a proposed resource belongs to the enterprise, a shareholder or a future funding discussion. It does not require directors to dismiss a transaction's strategic value. It requires them to connect the transaction with the operating claim being made. Where the connection is indirect or conditional, the proposal should say so before the company makes commitments that assume the condition has already been satisfied.

I would also expect subsequent reporting to preserve the separate capital decision. A programme should not become difficult to examine merely because it was announced near a significant ownership event. Management still needs to explain expenditure, implementation and results on their own basis. That discipline lets the board recognise progress without treating every intended benefit as a consequence already delivered by the transaction. It also makes it easier to revise a programme if operating evidence changes, rather than defend it as an inseparable symbol of the new ownership.

The transaction mattered, but its meaning was specific. Founders sold 55%, the investor acquired that stake, the trust retained 15% and ₹96 crore went to the sellers. The factory's separate ₹18 crore proposal then required company funding assessment and board approval. Keeping those sentences separate made the enterprise story less dramatic and more usable. I regard that as part of the CEO's responsibility during a transition: preserve ambition while making the resources, authority and remaining work clear enough for people to act on the plan that actually exists.