The best seller is not automatically the next manager
A promotion decision needs to explain the responsibility ahead. Past commercial contribution matters, but it cannot answer every question about how someone will lead other people.
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Three questions worth taking beyond the next trading review.
A customer account is evidence, not an employee verdict
Customer feedback can reveal important behaviour. Turning it directly into an individual rating skips the management work of understanding what happened and what the employee could control.
Read the essayWhen a store closes, the employment account is still open
A trading end date is a clear milestone. Transfers, departures and temporary closure work follow different paths, and the company needs to know when each has actually been resolved.
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