Marcus BrooksChief Product Officer · Essays & perspective

Marcus Brooks / Chief Product Officer

Three arguments about who a heat pump should answer to

Perspectives from a life in leadership.

The latest essay

Right to repair5 min read

The repair manual should ship with the heat pump

Keeping diagnostic tools and service information for certified dealers protects a programme, not the household. Any technician licensed to handle refrigerant should be able to read a manufacturer's fault codes, buy its parts and download its manuals, and the dealers worth keeping do not need the lock.

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The archive.

Right to repair

  1. Right to repair5 min read

    The repair manual should ship with the heat pump

    Keeping diagnostic tools and service information for certified dealers protects a programme, not the household. Any technician licensed to handle refrigerant should be able to read a manufacturer's fault codes, buy its parts and download its manuals, and the dealers worth keeping do not need the lock.

    Open essay

Connected-product data

  1. Connected-product data5 min read

    The installer's access should end when the job does

    Connected heating systems often give the installing contractor a standing view of a home's data for the life of the equipment. That access should belong to the household: granted for a job or a named service relationship, visible to the homeowner and ended by them, with utilities admitted only through the household's own enrolment.

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Subsidies and product planning

  1. Subsidies and product planning5 min read

    Draw the product line around the house, not the tax credit

    American heat pump lines have been shaped by the efficiency tier a federal credit rewarded. With that credit ending for equipment installed after 2025, manufacturers should plan tiers by climate and house type and price them against the replacement a household would otherwise buy.

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