Henrik LindholmChief Data Officer · Essays & perspective

Henrik Lindholm / Chief Data Officer

Three arguments about counting people fairly

Perspectives from a life in leadership.

The archive.

Subscriber retention

  1. Subscriber retention5 min read

    A dormant subscriber is a complaint we have not yet received

    Digital publishers celebrate low churn without asking how many paying readers have stopped reading. A subscription that survives because cancelling is forgotten or difficult is not loyalty, and boards should stop counting it as such.

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Location data

  1. Location data5 min read

    The emptiest grid square sets the rules for location data

    Mobile operators and the firms that buy from them describe anonymised location data by its busy averages. Its privacy risks and its errors both live in the quietest places and hours, and an honest product is designed around those.

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Recommendation and editorial values

  1. Recommendation and editorial values5 min read

    Let editors fix the floor of a recommender, and engineers tune the rest

    Newsrooms and public broadcasters argue about recommenders as if the choice lay between editors and algorithms. The workable answer is a written floor, owned by editors, beneath which no model may rank, and genuine freedom above it.

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