Digital publishers celebrate low churn without asking how many paying readers have stopped reading. A subscription that survives because cancelling is forgotten or difficult is not loyalty, and boards should stop counting it as such.
Digital publishers celebrate low churn without asking how many paying readers have stopped reading. A subscription that survives because cancelling is forgotten or difficult is not loyalty, and boards should stop counting it as such.
Mobile operators and the firms that buy from them describe anonymised location data by its busy averages. Its privacy risks and its errors both live in the quietest places and hours, and an honest product is designed around those.
Newsrooms and public broadcasters argue about recommenders as if the choice lay between editors and algorithms. The workable answer is a written floor, owned by editors, beneath which no model may rank, and genuine freedom above it.