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Parvez DelqashiChief Data Officer

Parvez Delqashi · Chief Data Officer · India

From preparing totals to defending their interpretation

Chief Data Officer

Velqenri Industrial Spools

Sector
Reusable polymer spools for industrial cordage
Ownership
Founders 55%; industrial investor 35%; employees 10%; no personal equity
Company scale
₹102 crore revenue;₹8.2 crore operating profit FY 2025–26
Employees
217 in March 2026
Geography
Hubballi manufacturing and Indian industrial customers
Reporting to
CEO Geeta Qernvashi
Team
Fourteen data colleagues through two leads
Financial scope
₹3.1 crore annual data expense;₹1.2 crore separately approved capital

Mandate

Keep enterprise reporting and model evidence aligned with business meaning

Outcomes

  • Held a prototype using information unavailable at prediction time
  • Reconciled overlapping regional customer populations
  • Made record level and decision time explicit in management reviews

Decisions in context

I lead fourteen colleagues through two leads with ₹3.1 crore annual expense and ₹1.2 crore separately approved capital. The remit concerns data evidence across commercial and operating decisions, not ownership of every action informed by it. Finance retains statutory reporting, and operations retains commitments and execution. I ask the team to explain the population, the time of availability and the entity being counted before a result is used to support a recommendation. The role also requires me to communicate uncertainty without making the review impossible to act upon. I have no equity or statutory appointment; invited board presentations are executive exposure. My responsibility is to bring a defensible account and an appropriate next decision to the CEO, including when a correction makes a result less impressive than the one previously presented.

Reason for the move

Current role; considering industrial data leadership and a compatible first outside board contribution

Head of Analytics

Velqenri Industrial Spools

Sector
Industrial polymer spools
Ownership
Founder-controlled private enterprise
Company scale
₹76 crore annual revenue at period end
Employees
183 at period end
Geography
Hubballi and Indian commercial regions
Reporting to
Chief Financial Officer
Team
Eleven analytics colleagues through two team leads
Financial scope
₹2.4 crore annual expense and ₹80 lakh approved programme capital

Mandate

Connect management reporting to a clear business interpretation

Outcomes

  • Corrected an order amount inflated by shipment-level rows
  • Separated analytical error from invoicing and cash events
  • Introduced population reconciliation in important report reviews

Decisions in context

I led eleven colleagues within ₹2.4 crore annual expense and ₹80 lakh approved programme capital. The 2018 extract exposed a weakness in my own review:the query ran and the presentation looked coherent, but an order amount had been repeated across shipment rows. I withdrew the affected account and worked with finance and commercial owners on the correction. That experience changed how I explained data quality to management. The issue was not only missing or invalid values; valid records could be combined in a way that answered a different question. I began requiring an account of the unit of observation alongside important totals. The CDO appointment followed as the business needed that discipline across reporting and proposed models, with a direct route to enterprise leadership when an attractive result needed to be challenged.

Reason for the move

Promoted to enterprise data leadership

Data Integration Manager

Velqenri Industrial Spools

Sector
Industrial spool manufacturing
Ownership
Privately held founder business
Company scale
₹48 crore annual revenue at period end
Employees
136 at period end
Geography
Hubballi production and regional sales
Reporting to
Head of Business Systems
Team
Eight reporting and integration colleagues
Financial scope
₹1.5 crore annual team expense

Mandate

Connect business records while preserving their original purpose and ownership

Outcomes

  • Documented relationships between orders and operating detail
  • Worked with business owners on report definitions
  • Learned the continuing consequence of an internal reporting account

Decisions in context

Eight colleagues supported reporting across systems within ₹1.5 crore annual expense. Joining the manufacturer changed the relationship between a delivered report and the decision made from it. I could ask the operating owner what happened after a number was presented, and the answer sometimes exposed a definition we had left implicit. Orders, invoices and shipments shared identifiers but served different purposes. I learned to map those relationships with the people creating the records instead of assuming that a successful technical match completed the work. My team supported the analysis while business owners retained approval of the relevant interpretation. That experience prepared me for analytics leadership, although the later inflated extract showed that recognising a principle was not enough unless I applied it consistently in my own review.

Reason for the move

Promoted to lead management analytics

Reporting Lead

Terqenvi Analytical Services

Sector
Business reporting and analytical services
Ownership
Private partner-owned enterprise
Company scale
₹22 crore annual revenue at departure
Employees
81 at departure
Geography
Karnataka industrial client assignments
Reporting to
Analytics Director
Team
Seven reporting analysts
Financial scope
₹84 lakh annual team expense; client investments retained by clients

Mandate

Coordinate analytical delivery and explain source relationships

Outcomes

  • Recorded the purpose of client source datasets
  • Reviewed totals against defined record populations
  • Coordinated analysts without assuming client decision authority

Decisions in context

I coordinated seven analysts with ₹84 lakh annual team expense. Clients often wanted a single view assembled from records created by different functions. We could connect the identifiers and produce an answer quickly, but the meaning of a joined row was not always obvious to the receiving manager. I began documenting which source represented an order, an event or an organisational relationship. The habit helped analysts ask better questions, but deadlines still encouraged compact outputs that omitted important qualifications. Clients retained their own investment and operating authority. I moved into manufacturing because I wanted responsibility for the account after delivery, including the opportunity to learn whether its interpretation survived contact with the business process. That change widened my attention from producing the requested table to understanding the decision it was meant to inform.

Reason for the move

Joined Velqenri to lead internal data integration

Statistical Analyst

Terqenvi Analytical Services

Sector
Commercial statistical reporting
Ownership
Privately owned analytical partnership
Company scale
₹8 crore annual revenue at period end
Employees
34 at period end
Geography
Hubballi and regional business clients
Reporting to
Senior Analyst
Team
Individual contributor in a six-person analytical team
Financial scope
No independent budget or client commitment authority

Mandate

Prepare reviewed tabulations from client business records

Outcomes

  • Checked source counts before preparing summaries
  • Learned to distinguish records from business entities
  • Developed a habit of asking what a total described

Decisions in context

I joined after statistics studies and worked within a six-person team without direct reports or independent spending authority. My early tasks involved tabulation and checking whether the delivered columns matched the request. Senior colleagues reviewed the analysis and held client responsibilities. I initially treated a clean calculation as the main sign that the work was sound. Questions from clients gradually showed that the same records could support different totals depending on the entity and period being described. I learned to record those definitions and ask for clarification when a requested summary was ambiguous. The role did not give me authority to decide a client's business response, but it gave me the foundation for later reporting leadership:before explaining why a number matters, I should be able to explain what it counts.

Reason for the move

Promoted to coordinate reporting analysts and delivery

What I am looking for next

I would consider an industrial CDO appointment where the executive team wants management information to remain intelligible as systems and analytical methods become more complex. The mandate should provide access to record owners and the authority to hold a misleading account before it becomes a business commitment. I would want a clear separation between data evidence and the operating, financial or technical decisions it supports. A first outside board contribution could concern the reliability of management interpretation and the limits of proposed analytical tools. I have no statutory service and would complete further preparation and relationship assessment before accepting. Twenty-four proposed annual days must allow for induction, preparation, travel and unexpected demands rather than only scheduled meetings. I would seek an experienced chair who welcomes a question about the unit or timing behind a result without asking an outside director to become the company's query author. The role must also protect restricted customer and operating information belonging to my current employer.