Confidential mandate

Last-Mile Unit-Economics Recovery Leader

Urgent / Unplanned

Last-Mile Unit-Economics Recovery Leader mandate in Jakarta, Indonesia · Social Commerce Logistics

A social-commerce marketplace needs decisive operating recovery after subsidised delivery, reseller workarounds and weak address quality turned rapid provincial growth into escalating cash loss ahead of its next funding review.

The mandate

Provincial order growth has hidden a widening delivery loss because reseller bundles, incomplete addresses, repeated attempts and informal station payments are reported outside the headline cost per parcel. A financing condition now requires a credible path to contribution, and the national logistics executive resigned after challenging commercial free-shipping commitments. Local teams are cutting visible transport spend while shifting work to agents and customers. The interim takes command of the domestic delivery network to restore economic and service truth before the next funding review.

The leader must join within three weeks for a fixed ten-month term covering two Ramadan demand phases in different regional patterns and the annual reseller campaign. The opening six weeks reconstruct lane, stop and cohort economics; the next quarter resets address capture, delivery entitlement, station control and partner terms. Months six through eight prove selected network changes outside Java. The final period embeds regional ownership and prepares a permanent operating director, whose search begins after the economics baseline receives investor approval.

Successful handover means every parcel cohort carries attributable linehaul, sortation, attempt, cash-handling, return, damage, subsidy and agent cost; service promises reflect address and route feasibility; and five regional leaders can defend their own contribution bridge. The successor must inherit a partner scorecard, address-improvement backlog, route-density plan, exception ledger, cash-control map and tested peak playbook. Ninety days of results must reconcile commercial offers to physical delivery without unapproved off-system payments.

The interim may redraw station territories, change dispatch and failed-attempt rules, suspend non-compliant partners, rebalance linehaul, cap loss-making service entitlements and approve temporary capacity within the recovery budget. Changes to consumer pricing, reseller commissions, employee status, owned-depot closures, permanent executive appointments or contracts exceeding IDR40 billion need chief-executive or board approval. Commercial leaders retain offer design, but the interim has authority to reject a promotion whose delivery assumptions lack operational evidence.

International expansion, marketplace assortment, warehouse automation and a wholesale brand redesign are excluded from the seat. The recovery does not include tax opinions, classification judgments or investigation of suspected fraud beyond preserving evidence and referring it to authorised specialists. The operating remit remains domestic last-mile economics, service reliability, partner discipline and an honest mechanism for accepting demand. Growth will not be preserved by relabelling delivery expense as marketing or reseller support.

Why this seat is open

Funding scrutiny exposed costs that network and commercial reports had allocated differently, making internal debate more political as cash tightened. The prior executive’s departure removed the only group-wide authority spanning transport, stations and partners. Investors and management need a temporary operator who has recovered fragmented emerging-market networks and can leave regional leaders accountable for economics they trust.

What you will own

  • Reconstruct parcel-cohort contribution across subsidy, linehaul, sortation, attempts, cash handling, returns, damage and agent payments.
  • Decide service entitlements by address confidence, density, item profile, reseller behaviour and achievable delivery economics.
  • Reset station territories, route plans, partner tiers and dispatch rules using measured stop and attempt productivity.
  • Establish address-quality interventions at order capture, reseller confirmation, station correction and customer-contact stages.
  • Close informal cash and capacity workarounds through documented controls, evidence referral and commercially workable alternatives.
  • Run provincial proofs that distinguish Java assumptions from island, rural, weather and ferry-network constraints.
  • Transfer the recovery scorecard, partner decisions, peak playbook and unresolved exceptions to the permanent director.

Candidate qualifications

  • Has restored unit economics in a high-volume Southeast Asian parcel, marketplace or distributed-delivery network.
  • Can evidence reconciliation of promotional subsidy, reseller behaviour and physical delivery cost at cohort level.
  • Understands address quality, cash handling, multi-attempt delivery, agent stations, island linehaul and reverse flows.
  • Has closed informal operating workarounds without collapsing capacity or misclassifying legitimate local network variation.
  • Can challenge founder and commercial growth assumptions while retaining authority with provincial operators and partners.
  • Has completed a time-bounded network recovery and handed ownership to an enduring national leadership team.

Non-negotiables

  • Can start in Jakarta within three weeks and travel weekly to provincial stations across multiple islands.
  • Will report total parcel economics without shifting visible losses into marketing, agents or customer-remedy accounts.
  • Brings direct emerging-market last-mile leadership at substantial scale; strategy-only exposure will not qualify.
  • Will refer suspected misconduct through authorised channels rather than conduct an unmandated personal investigation.
  1. 49 words maximum. Which hidden cost changed your view of a last-mile cohort, and how did you make it attributable?
  2. 49 words maximum. State your availability and the Indonesian network environments in which you have held operating authority.
  3. 49 words maximum. When have you refused a free-delivery campaign because its density assumptions were not operationally credible?

This mandate is confidential. The client is named only under a mutual NDA, and your own record is never listed, sold or shown to a company under your name until you release it for this specific mandate.