Chinese consumer companies still budget a livestream discount as a marketing cost confined to one evening and one audience. In a business that also sells through distributors and shops, that price travels, and the CFO should set its floor.
Chinese consumer companies still budget a livestream discount as a marketing cost confined to one evening and one audience. In a business that also sells through distributors and shops, that price travels, and the CFO should set its floor.
Chinese food and dairy companies extend credit to distributors as a sales tool and record it as an ordinary receivable. It is a lending business, and it deserves a credit policy, a price and a loss estimate that a banker would recognise.
Many mainland companies have sought a second listing in Hong Kong over the past year. For a consumer company that earns and spends almost entirely in renminbi, the case rests on needing foreign currency or foreign shareholders, and the costs should be counted before the prestige.