
An introduction
Julian Reed
Building the leadership, culture and capability to thrive.
United States · Global perspectiveOpen to Board appointments · Advisory roles · Speaking invitations
Start a conversationMy approachPeople strategy must explain how the organisation will build the capability its ambitions require. I connect succession, organisation design and everyday leadership practice, with attention to fairness, privacy and the experience of employees.
- Senior roles filled internally
- 85%
- Through a rebuilt succession pipeline
- Engagement improvement
- +31 pts
- During a three-year transformation
- Colleagues served
- 52,000
- In 30 countries
- Women in leadership
- 40%
- Up from 18% in five years
Work worth discussing.
01Leadership succession
Succession discussions relied too heavily on individual nominations. I worked with the board and executive team to define the capabilities required by future roles, assess readiness in context and agree meaningful development experiences. The process made succession a continuing leadership responsibility and connected talent decisions with the direction of the business.
02Culture transformation
A major change programme needed different behaviours across functions. We translated the desired culture into practical leadership expectations, reviewed the systems that reinforced existing behaviour and created opportunities for teams to discuss difficult trade-offs. The work connected the culture ambition with management practices people could recognise in their daily experience.
03Workforce strategy
The business strategy was evolving faster than its workforce planning. I brought operating leaders and people teams together to examine capability demand, role design and options for building or accessing expertise. We created a more explicit connection between the strategy, the organisation model and the investments required in people.
The leadership record
Trusted with consequential decisions.
In the boardroom
- Calder LogisticsIndependent Director · 2022 — Present
- The Skills Forward FoundationTrustee · 2018 — Present
Recognition
- CHRO of the YearThe People Leaders Awards · 2024
- Best Workplace TransformationThe Boardroom Review · 2022
In conversation
- “Building a succession bench the board can trust”The People Leaders Journal · 2025
- “What remuneration committees miss about culture”The Boardroom Review · 2024
- “Episode 117 — Culture on the night shift”The Leadership Ledger podcast · 2023
Our succession conversations became evidence-based and calm. That is a gift to any board.
An invitation
The most consequential work begins with a conversation.
For board, advisory and leadership conversations where leadership succession matters.
- Board appointments
- Advisory roles
- Speaking invitations
office@julianreed.example