Chief Product Officer Singapore / Southeast Asia · Global perspective
The person behind
the decisions.
I lead product organisations at the intersection of customer problems, business ambition and technical possibility. My focus is on helping teams make considered choices about what deserves to be built, what should be learned first and what should be stopped.
I see a roadmap as an expression of judgement, not a list of promises. Discovery and delivery belong in the same operating system: evidence from customers should change priorities, and the consequences of those priorities should be visible to the business.
I build relationships between product, engineering, design and commercial teams so that the organisation can make trade-offs together rather than negotiate them late in delivery.
Open to Board appointments · Advisory roles · Speaking invitations
Languages / English · Malay · Mandarin
A leadership conviction
Product leadership is a discipline of choosing. I connect customer evidence with commercial judgement and technical possibility, so teams understand why an investment matters and what would cause us to change direction.
- Active customers
- 12 M
- Across four product lines
- Net Promoter Score gain
- +46
- After a discovery-led redesign
- Products to $100 M ARR
- 3
- From zero, in five years
- Roadmap retired
- 70%
- To focus on what customers valued
Career chapters
2020 — Present 01
Chief Product Officer
Aldermoor Group
Leading product strategy, portfolio priorities and the operating model for discovery and delivery. Aligning customer problems, business objectives and technical capacity around a considered product direction.
2016 — 2020 02
Vice President, Product
Fairhaven Holdings
Led product teams across discovery, launch and adoption. Developed a practical approach to prioritisation and evidence-led collaboration with engineering, design and commercial colleagues.
2013 — 2018 03
Director of Product, Growth
Lumen Payments
Built the self-serve onboarding that tripled small-business adoption.
2008 — 2013 04
Senior Product Manager
Kestrel Systems
Launched the company's first SaaS product and learned to measure outcomes rather than output.
Board & advisory record
Current appointments
Lumen Payments
Non-Executive Director
Product & Customer (Chair)
2023 — Present
The Inclusive Design Collective
Advisory Board Member
Accessibility Standards
2021 — Present
Education & credentials
- B.Des, Interaction Design
- National Institute of Design · 2004
- MBA, Strategy & Finance
- Westbrook School of Management · 2004
Recognition
Product Leader of the Year
The Product Leaders Forum · 2024
Best Digital Experience
The Enterprise Technology Awards · 2022
Books & papers
The Problem Worth Solving: Leading Product with Customer Truth
Ashgrove Press · 2024
In conversation
The Product Leaders Forum / 2025
Retiring 70% of the roadmap was the best decision we made
The Technology Leaders Review / 2024
Discovery as a leadership habit
The Leadership Ledger podcast / 2024
Episode 125 — The problem worth solving
Perspectives from colleagues
Gave the whole company a shared definition of what customers actually need.
Says no with more clarity and kindness than anyone I know.