James Wallace
Chief Product Officer Australia · Global perspective
Finding the customer problem worth building for.
Open to Board appointments · Advisory roles · Speaking invitations
Start a conversationA point of view
Product leadership is a discipline of choosing. I connect customer evidence with commercial judgement and technical possibility, so teams understand why an investment matters and what would cause us to change direction.
Decisions in context.
Product portfolio focus
The product portfolio had become a collection of commitments without a shared view of customer value.
Explore the work ↗Customer discovery
A proposed feature had strong internal support but an unclear user problem.
Explore the work ↗Product adoption
A launch met its delivery milestone but required a clearer path to adoption.
Explore the work ↗The leadership record
Trusted with consequential decisions.
In the boardroom
- Lumen PaymentsNon-Executive Director · 2023 — Present
- The Inclusive Design CollectiveAdvisory Board Member · 2021 — Present
Recognition
- Product Leader of the YearThe Product Leaders Forum · 2024
- Best Digital ExperienceThe Enterprise Technology Awards · 2022
In conversation
- “Retiring 70% of the roadmap was the best decision we made”The Product Leaders Forum · 2025
- “Discovery as a leadership habit”The Technology Leaders Review · 2024
- “Episode 125 — The problem worth solving”The Leadership Ledger podcast · 2024
Gave the whole company a shared definition of what customers actually need.
An invitation
The most consequential work begins with a conversation.
For board, advisory and leadership conversations where product strategy matters.
- Board appointments
- Advisory roles
- Speaking invitations
office@jameswallace.example